Starting an Affordable Online Business Step by Step

Starting an affordable online business is easy if you use the right strategies. While you might be intimidated at first, if you follow these basic strategies, you can launch a successful online business that is both cost-effective and inexpensive.SEO is crucial for your affordable online businessSearch engine optimization (SEO) is the most important first step to starting your affordable online business. it means making sure your website is found at the top of the search engine results. While you can certainly do this yourself, the ideal SEO efforts will take several hours a week to do properly.It may be in your best interest to hire an affordable SEO services firm to handle this portion of your business. It’s one of those strategies that people tend to put off, thinking they’ll “get to it later.” The problem is it’s one of those things that’s always put off for other tasks. As a result, you’ll find your affordable online business is struggling because you didn’t focus on your SEO efforts.Blogging will help you start a profitable online business.This is another important part of optimizing your affordable online business. Not only do you want to talk about the different issues surrounding your business, your field, and the industry at large, but you want to add some extra blog posts about each of the products you carry. Called “ecommerce posts,” these blog entries should point to the individual products in your catalog.The ecommerce posts will help your search engine optimization, because they will create additional information and backlinks to your catalog. The benefit is that search engines will rank your site higher and make it easier to find in the search results. This will make your affordable online business profitable quickly.
Social media helps you promote your affordable online businessSocial media tools like Twitter and Facebook are also great ways to promote your business website. Grow your network by connecting with people who are likely to be customers or strategic partners. Join social networks geared specifically toward your chosen niche. If you sell sports collectibles, connect with fans of the different sports you cover. If you sell baby clothes, connect with expectant and new mothers.Avoid promoting your business over and over, because that will only annoy and bore your potential customers. Instead, listen to them, focus on them, and talk to them about things that interest them. Promote your occasional blog post or special offer, but don’t do it more than once out of every 10 other messages.Find an easy payment method for your affordable online business.Believe it or not, how you collect payments is an important part of your affordable online business. Whether it’s Google Checkout, PayPal, or a virtual credit card service, your method needs to take several different forms of payment, including credit cards, debit cards, and even electronic checks. Make sure the fees aren’t too high, and that you have easy and fast access to your money.Subcontract out the parts of your business you don’t have expertise in or time for.While starting an affordable online business can be easy, don’t make the mistake of trying to do it all yourself when you don’t have the expertise. If you’re not very technical, hiring a blogging expert to set up and manage your blog will end up making you money in the long run. If you don’t have a couple hours a day to devote to search engine optimization, bring in an affordable SEO services company to handle this detail. The time you don’t spend on these tasks will give you the time to focus on the other part of your affordable online business that actually makes you money.

Article Writing and How a Cup of Tea Led Me to the 4Rs

On one of my recent article writing courses – during a tea break, I hasten to add – we were discussing the way education has changed. Someone mentioned the 3Rs, which, as everyone knows, refers to ‘reading writing and arithmetic’.I made the frivolous point that I always feel cheated when people speak about the 3Rs because only one of those words actually starts with the letter R.At which point someone in the group challenged me to come up with the 3Rs of article writing. And no cheating. Well, it turned out to be surprisingly easy. In fact, after about 30 seconds, I realised I could go one better and give them the 4Rs.So here they are: four critical things to remember when you write an article – as they occurred to me over a cup of tea.Readers
These guys have to be number one. If you fail to focus on your readers or their needs and interests, you will produce a very unsatisfactory article. Perhaps the most common mistake made by new writers is to overlook this.Research
No matter how knowledgeable you are on a subject, I believe a little research can go a long way. Firstly, it enables you to double-check that you are giving up-to-date information. Secondly, it allows you to be more specific in your writing. Not all articles need research, but where it’s appropriate, it can add value and substance to what you are saying.Respect
I strongly believe we must show respect to the reader. We do this by checking spelling and grammar, as well as by working hard to give them useful and engaging material. When I look across the web, I see many articles that have been cranked out at speed simply to fill a screen or get a backlink. These articles can be barely readable, and sometimes contain mistakes that could easily have been corrected. As far as I am concerned their authors are being disrespectful.Rewards
Every article we write should deliver some rewards for the reader. These could be useful tips, insightful observations, or links to helpful resources. They could also include an entertaining story or even a good joke. If the only thing readers get from our articles is a cheesy sales slogan or an affiliate link, then I would suggest we are sending them away unrewarded.So there you have it – my 4Rs of article writing. They may not be as famous or as widely taught as the 3Rs, but at least they all begin with the letter R.